The DataOceans Blog
The latest in thought leadership and news related to customer engagement.
Challenging Times Require a Focus on Resilience
“She is tossed by the waves but does not sink.” For over a thousand years, this has been the motto of the city of Paris. As we try to get back to working under more normal conditions, this motto is one sales professionals should take to heart.
To Improve Customer Experience, Improve Employee Experience
Your front-line employees are the face of your company and a frequent point of contact between your bank or credit union and your customers. So it follows that if your employees aren’t engaged at their jobs, the customer experience will suffer for it.
Member Journey Mapping for Credit Unions
Years ago, it was easier to develop a website. A developer could build a site using straight html and assume it would be viewed using Internet Explorer. But times change. The same can be said for member journey mapping.
Customer Segmentation for Banks and Credit Unions
Banks and credit unions operate in a highly competitive market. Smaller community institutions especially need to deeply understand their customers to compete with major national
Customer Communications Can Generate Profit
Under pressure to generate revenue and increase profits, organizational leadership often chooses to cut down on cost centers in their organizations. Although they are vital to customer service and long-term growth, customer contact centers often fall victim to these kinds of cutbacks.
Medicare Advantage Customers Want More Personalization
Consumers want personalization applied to other spheres in their lives, including their health plan communications.
